Home  >   About  >   Newsroom  >   Company Blog

Company Blog

ViSalus Sciences Announces Direct Sales Veteran John Purdy as New President, COO

Tuesday, February 16th, 2010

Bringing nearly 30 years of global leadership in executive roles with companies such as Herbalife and Amway, John Purdy Now Leads ViSalus and the Body By Vi 90 Day Health Challenge

 

LOS ANGELES, CA – February 16th, 2010 – ViSalus Sciences has added a direct selling industry veteran to its executive management team with the hiring of John B. Purdy as the company’s President and Chief Operating Officer.

 

Purdy most recently held leadership roles in a variety of capacities over a 13 year career at Herbalife, including Director of North American Operations, Senior Vice President of International Operations and Senior Vice President of Asia Pacific. He led Herbalife’s efforts in Japan, increasing sales of this leading market during a dramatic growth period from 1995-1999. As Senior Vice President of International Operations, he was responsible for the International Expansion Group which successfully opened markets in Europe and Asia.

 

In Purdy, ViSalus adds a seasoned executive who has risen through the ranks of two multi-billion-dollar companies. Purdy was instrumental in both maintaining the stability of mature markets as well as launching and growing new emerging markets.

 

Prior to his executive roles with Herbalife, Purdy was with Amway Corporation for more than 15 years, holding various management positions as he rose to senior manager of Amway’s California operations center.

 

Purdy will work primarily from the company’s Beverly Hills office, where his focus will be enhancing the Customer and Distributor experience and improving operational efficiency in not only ViSalus’ flagship health initiative, the Body By Vi Challenge, but in all aspects of the company.

 

“The ViSalus mission is to impact millions of people around the world through our Body By Vi 90 Day Challenge,” said ViSalus CEO Ryan Blair. “Adding John Purdy to the executive team is a monumental step in our global ambitions”

 

The ViSalus Community will have its first opportunity to meet its new President and COO when Purdy is introduced at ViSalus Academy, the company’s national training event taking place March 12th-14th in Denver, Colorado.

 

In addition to valuable entrepreneurial education, ViSalus Academy will feature:

 

  • The crowning of new Body by Vi Champions from over 997 contestants.
  • The promotion of several Distributors to the company’s top earning position of Ambassador.
  • Significant cash awards on stage as part of the company’s Rising Star Search promotion.
  • The celebration of raising over 100,000 meal replacements for children in need through the Body by Vi Community Challenge, and the launch of a million meal challenge.

 

“I am very excited about the ViSalus opportunity, and having met some of our leaders in the field already, I know that their passion for this company and our products is true of their teams as well,” said Purdy. “I can’t wait to experience the fun and excitement of a ViSalus national event first hand.”

– END –

 

About ViSalus Sciences

 

ViSalus Sciences, with headquarters in Troy, Michigan and Los Angeles, CA, is a leading Health Transformation Company utilizing the direct selling channel to distribute its Weight Management and Nutritional Supplement products. Backed by a partnership with NYSE traded Blyth, Inc., ViSalus is the company behind the Body by Vi Challenge, a 90-day health challenge that helps people achieve their weight loss and fitness goals for a chance to win over $100,000 per year in total prizes. Their Body by Vi Community Challenge is closing in on a goal set in November of 2009 to donate 100,000 meals to children in need.

 

ViSalus may be found on the Internet at www.visalus.com and www.bodybyvi.com

A Global View

Friday, June 19th, 2009

ViSalus Sciences® strives to give you products that are more than ordinary, and anything but average. We say this because we search the world over for the life enhancing ingredients, to give the best results. While some companies may focus on one ingredient, or one country – the world has too many hidden secrets that need to be shared. With ViSalus™, you can share the secrets of the world, and help others improve their lives, health, and prosperity. A few of the countries that our unique and potent ingredients come from include: Japan, China, Russia, Switzerland, Sweden, France, Italy, India, Spain, Latin America, and the Amazon rain forest, including Brazil.

Not only do we strive to bring you the ‘best of the world’ in science and nutrition, but at ViSalus, we also strive to provide new tools, new programs, and new avenues to build your  business.

Even in a recession, we all want great health, vitality, and the body of our dreams. Saving money while eating better is a goal for many! So share the TSS story, share Vi-pak, and share NEURO! With our Vi-Shape™ Nutritional Shake mix, having just one a day for breakfast can save you up to $4 per day on your groceries, and give you better nutrition! With a full serving of protein, vitamins & minerals, prebiotics, fiber, and calcium, you can’t compare the power packed nutrition and hunger busting energy you’re going to feel versus an ‘average’ breakfast of cereal, muffins, toast, bagels, or other sugary and starchy foods.

The Vi-pak, loaded with chelated Vitamins and minerals, is packed with healthy nutrition, including Glutathione: produced in the body, an in every cell, this ingredient is a powerful antioxidant, immune system supporter, and anti-aging defender. Vi-pak® contains not just glutathione, but precursors like n-acetyl cysteine (the ingredients that help your cells make more glutathione) and other ingredients to help it stay active in your body. Glutathione is a hidden secret, because this antioxidant is “inside” your cells. Other antioxidants may kill free radicals to help prevent them from getting into the cell, whereas glutathione is your body’s cellular defense.

NEURO is ‘smart’ energy that you can taste, and feel! Most energy drinks all use the same three ‘average’ ingredients of caffeine, high levels of taurine, and sugar to give you a jolt, a rush, and can make you feel jittery. NEURO uses nutritional ingredients to help you lift the mental fog that can prevent you from feeling alert, and energized!  One of our ingredients includes Rhodiola – found in Russia, and Scandinavia, this plant has been used by Russian Olympic athletes for over 30 years, and for hundreds of years globally to support stamina, endurance and energy.

Start Your Day the Healthy Way!

Thursday, May 21st, 2009

 

We’ve all heard that breakfast is the ‘most important meal of the day.’ Yet almost half of all Americans don’t eat breakfast each day! Of those that do eat breakfast, the nutrition tends to be high carbohydrate and low on key nutrients that can help you feel great all day.

 

Not eating breakfast can slow your metabolism. Just as you can’t ‘train’ a car to run without gas, we cannot train our body to run without fuel.  By not eating breakfast (after having had dinner the night before), our body will have gone for 10-15 hours without ‘fuel.’  This can cause your metabolism to slow down, as the body tries to maintain weight, which can affect your ability to lose or maintain weight.  Studies also show that those people who do eat breakfast tend to eat less throughout the day, and are on average thinner and healthier.

 

So we know that breakfast is important, but equally important is what type of “fuel’ you put in your body to start the day.  The ‘average’ breakfast is heavy carbohydrate (cereal, pastries, and breads are 78% of all breakfasts), which can impact your blood sugar levels and leave you feeling sluggish or hungry.  These breakfasts are low in protein, low in antioxidants, vitamins, minerals, fiber, and can be high in sugar, salt and fat.  If we look at a typical breakfast of coffee with non-fat milk, a small orange juice, and a bagel with cream cheese… this breakfast can deliver 714 calories, 881 mg of sodium, and a lot of saturated fat. If you’re a woman on a diet trying to get to 1200-1500 calories per day, you just blew ½ of your calories for the day at breakfast, and did not get a lot of great nutrition.

 

The Vi-Shape™ Nutritional Shake mix is a great way to start your day, and is far superior to the ‘average’ breakfast or the ‘average’ competitor’s shake.  It’s why we say it should be used by everyone, whether trying to lose, gain, or maintain weight. It’s a healthy way to start your day! A Vi-Shape™ Shake will provide a full serving of protein (nutritionists recommend 20-25 grams per meal, which the shake delivers), calcium, fiber, vitamins, minerals, digestive enzymes, prebiotics, and more.  The proteins were specially processed to remove fat, lactose and carbohydrates in order to provide a clean, grit free, great tasting meal that is low sodium, low carb, and zero saturated fat. With our special proteins and fiber, you can help keep your blood sugar in a normal range, and feel great.

 

You can also save money with TSS. The typical ‘breakfast’ at a fast food place, or even at home costs far more than our Vi-Shape.  Blended with non-fat milk or soy milk, and adding in some frozen fruit brings the cost to about $2.00. To get a comparable breakfast you’d need to have 5-7 egg whites, tomatoes, broccoli, toast, milk, milk, juice, and more.

 

Save money, live healthier, feel great, keep blood sugar healthy… and see how great you’ll feel starting the day with great nutrition.

 

Did you know?

The Vi-Shape shake mix contains a digestive enzyme called Aminogen®, to provide extra nutrient benefits. Aminogen is a patented, designer enzyme which breaks down protein and improves amino acid absorption. A natural, plant-derived enzyme, Aminogen is ideal for increasing lean body mass and strength and promoting deep muscle recovery. And Aminogen does all this while supporting protein digestion and reducing or eliminating the gas, bloating and constipation protein can sometimes cause.

Founders 2009 Kickoff Campaign Recap!

Thursday, January 29th, 2009

Congratulations 2009 Kickoff Campaign Cities!

ViSalus sure knows how to get a party started, don’t we???

ViSalus got January off to a rocking start with some huge new announcements like our new “Vi-Net & Training ESS,” Vi-Net Annual Beta Pricing Offer, and new Executive Product Packages. Some of these offers expire Saturday at midnight when the month closes, so act quickly!

Then, to keep the momentum going, our Founders hit the road for their 2009 Kickoff Campaign, a 9-city tour that brought this message to over 1,300 people in our top markets across the country, sharing simple strategies for how to earn more with ViSalus in 2009.

We want to take this opportunity to congratulate the leaders in each of our Kickoff Campaign cities. Ambassador and Fusion Certified Trainer Ashley Riggs was asked what this event meant to her and her team:

This event was a dream come true for me personally, to go back home to the south and make a positive change in that many people’s lives. I could not have hoped for a better day. The West Georgia and Alabama markets are very new yet we had about 100 people in the room! Whether a brand new distributor or an industry veteran, if you made it out to the Founders Kickoff Campaign, there is no way you left that event without learning a few things to explode your business in 2009.The intense training hosted by our CSO, Nick Sarnicola, was a powerful, real-world, get you outside-of-your-comfort-zone-forever style training. One of two things I heard as everyone left the event, “Wow!” or “Amazing!”

- Ashley Riggs, ViSalus Ambassador & FCT


Here are a few candid photos taken by attendees at some of the events. Even more pictures and videos can be found on Vi-Net now!

     

Columbus, GA

Orange County, CA

Yakima, WA

 

Fusion Academy Los Angeles - A ViSalus National Event!

Friday, December 19th, 2008

Are you ready to learn the skills that will make your ViSalus business soar to new heights? We are thrilled to announce the FIRST EVER ViSalus Fusion Academy Event, taking place this March in Burbank, California. This entire event has been designed to give you the skills and strategies you need to earn more INCOME through your ViSalus Business!

Read More »